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Whatever your goals, budget, expertise or market we can help you to take your business vision and
develop it into a comprehensive online strategy designed to help you achieve consistent success.

Butterfly Marketing Or Bust?

Posted on | March 27, 2009 | No Comments

Unless you’ve been living under a rock for the last couple of weeks you’ve probably seen all the hype surrounding Mike Filsaime’s launch of Butterfly Marketing 2.0 which kicked off on March 23rd. It is arguably the biggest launch that I have seen in the last couple of months and I think the truly interesting thing was the fact that it didn’t go off without a hitch like many people would have expected.

Now Mike is one of the top Internet Marketers in the world and you’d think that when he launches a product he’d get it right first time, but in this case it’s fair to say that it took a couple of goes to get it all up and running before people were able to get their hands on Butterfly Marketing 2.0. What’s interesting is that Mike has decided not to let the subsequent press and annoyance get to him, rather he has seized the situation and done as much as he can to get it right.

So, what can you and I, the mere mortal Internet Marketers learn from this launch? Well, for one thing, it’s unlikely that anything truly goes to plan when it comes to putting a new product like this together, and if Mike can have issues with all his experience, shouldn’t it be easy to understand that you may some hurdles of your own?

Another key thing to take away from all of this is that it’s sometimes not the way you handle success that truly determines whether or not you have a future in this business, rather it is the way that you handle adversity. Now I’m sure that the cynical among you will think ‘oh but he is just making more money out of this’ due to the way in which he has responded to the problem by offering more copies of Butterfly Marketing 2.0 to people who want it.

But let’s be honest, if he hadn’t and he’d simply closed the doors with people being angry about not securing a copy even though they received an email to say they had surely that would have done him more harm than sparking off the cynacism of a few people around the globe? What he has done is put an additional 10,000 copies of his system out there for people to get their hands on, and to me that seems like a great way to reward those people who tried hard to get their order in but ultimately ran into technical difficulties.

Of course there are the ’super haters’ out there who won’t be happy no matter what the outcome and take joy in the fact that Mike had his problems as well as those who just don’t seem to be able to get past the fact that what he is ’selling’, yes, ’selling’ actually costs money (if you need any proof, take a look at this). But then if your one of those types of guys you’re probably destined to continue reading everyone else’s success stories instead of writing your own.

Anyway, just my take on the whole thing, and a lesson learned for me (albeit on I’ve learned many times before).

PS. If you haven’t seen what Mike’s got on offer then take a look here www.butteflymarketing.com to find out how you can get your hand on his latest version of Butterfly Marketing for FREE!

Are You Looking For Work?

Posted on | March 23, 2009 | No Comments

While many people who read this blog are probably trying to avoid having a day job the reality is that in many cases in order to successfully build an internet (or any other type of) business you need to have a solid income in place from a 9-5 to allow you to invest money in the first place.

With the world currently in a state of ‘reset’ there are many people out there looking to change jobs or even trying to find a new one after being made redundant recently. While we are not usually in the market to tell people the best why to go about finding work, we do on the occasion find ourselves looking for people to work with us so we have a unique perspective on the whole job hunting scene.

Of course it’s safe to say that during our lifetimes we have also been looking for work in the past and have found it to be just as frustrating as you probably are right now. So, what we are currently doing is putting together a list of some of the best online resources for job hunters that we have used in the past as a way of giving you a helping hand on your way to a new career.

This list should appear on the site in the next week or so and we sincerely hope that it allows many of you to give your job hunting a boost and send you on your way to a new situation that then allows you to focus on building your internet based business successfully in the future.

Check back soon to discover the list of what we think are some of the best resources out there for people looking for work today.

Virtual Fax – A Must For Every Business

Posted on | March 12, 2009 | No Comments

Every business on the internet, whether or not it is a online only or one with a bricks and mortar counterpart, needs to provide its customers with a number of ways to get in touch for whatever reason.

Once of the most overlooked methods of communicating, whether it be taking orders or sending out the latest news, is via the humble fax. These days however the fax has gone digital.

Gone are the days when you’d have to buy a machine that stood in the corner and attached itself permanently to your phone line (and sometimes answering it before you could get to the phone!), these days you can get a Virtual Fax solution that will provide you with a number that anyone with a fax machine can get in touch with you on.

And the best part for you is that everything you receive will be sent to your nominated email address, meaning you don’t have to worry about paper or catching the phone each time it rings (only for it to screech in your ear), it’s all digital.

One of the top providers of virtual fax services today is RingCentral, and they offer more than just a fax receiving service and they do it all at a great price. Not only can you receive faxes via email, you can also:

  • Receive faxes online
  • Send faxes from any application
  • Integrate the fax service with Outlook
  • Get alerts on your phone
  • And much more

Just think about how much easier it’d be to throw away that fax machine in the corner and replace it with a simple digital solution that can save space and money in the long run. The monthly costs of a digital solution are so reasonable that it’s a must for every business, even if they are not doing business online.

So, check out what RingCentral have to offer, and for a limited time, take advantage of their free trial offer!

Try RingCentral Fax FREE for 30 days

PS. I’ll let you in on a little secret, we use a digital fax solution and I can’t tell you how much simpler it is than having to buy a dedicated machine, or fax card for the computer – why mess around with all that when you can grab these great fax services online for next to nothing!

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