What Is Advertising?
Is it something to be regarded as a work of beauty or art? Is it clever slogans or amusing prose? Is it workmanship to be judged for an award or recognition?
It’s none of the above. Advertising is salesmanship multiplied. Nothing more.
And advertising copy, or copywriting, is salesmanship in print.
The purpose of a copywriter’s job is [...]
What’s Your Idea Of Success?
It’s fair to say that everyone that gets into the business of making money, whether it be online or offline, has some idea of what they are aiming for in order to consider themselves to be successful at what they do.
For some it’ll be enough to supplement their normal job with some extra spending money [...]
Six Steps To Six Figures…
…With List Marketing.
Jimmy D. Brown is widely considered one of the web’s leading email marketing consultants.
He’s been one of the featured speakers at the world’s largest Internet marketing seminars, such as the Big Seminar and the System Seminar.
He’s been interviewed by some of the most successful marketers in the world, like Yanik Silver and Jim [...]